Wednesday, August 26, 2020

History Textbooks Do Not Tell the Truth About Slavery :: United States History Essays

For what reason Do History Textbooks Hesitate to Tell the Truth About Slavery? Works Cited Missing [1] In the film Sankofa, Haile Gerima doesn't stop for a second to show the crowd the abhorrences of bondage. In addition to the fact that he shows the severe and mortifying practices utilized by slaveholders to enslave slaves yet he additionally shows how slaveholders utilized Christianity to control and control slaves. He shows the gigantic effect of subjugation on today’s society and the significance of thinking back to subjection to comprehend the present. Customarily, history course books have faltered to discuss any of these parts of subjection. Present history books have started to portray the brutalities of servitude yet at the same time will not disclose slavery’s sway or to make reference to Christianity’s job in subjection. There are three primary purposes behind this aversion to be honest pretty much all parts of subjugation when composing history course books. These are energy for the United States, social predisposition towards the white race, and a n inclination towards Christianity. Patriotism/Patriotism [2] When researchers and students of history compose history books, they are typically constrained by their feeling of patriotism or energy. They falter (or maintain a strategic distance from through and through) to expound on occasions or foundations that make the United States look terrible. As James Loewen calls attention to, history course books ...leave out whatever may reflect severely [on] our national character (2). Most residents of the United States are pleased with the United States, its history, and its current job in the world’s undertakings. They would prefer not to compose or find out about wrongs and shameful acts that the United States government or state governments have permitted or even empowered. Eric Foner, teacher of history at Columbia University, referenced in a show called Who Owns History, that the establishing fathers considered subjugation when composing the constitution and that the constitution reinforced the organization of servitude, by giving slaveholders more force. The vast majority have never known about this on the grounds that the constitution was constantly proclaimed as a mind blowing bit of composing that made a reasonable and adjusted government. History specialists abstained from referencing that the constitution reinforced subjection since that would corrupt the heritage of the constitution and the United States all in all. History that we learn in school isn't a fair-minded portrayal of realities; it is formed and deciphered by the students of history who expound on it. Students of history are continually affected by national pride and the longing to make our country look great.

Saturday, August 22, 2020

Marketing Strategies of Starbucks Coffee Company and Caff Nero Group Essay

Advertising Strategies of Starbucks Coffee Company and Caff Nero Group Ltd - Essay Example As the report announces the matter of advertising system is to impact the choice of the clients towards an item. Showcasing technique in this way concentrates much on building a solid client base that in the end converts into expanded overall revenue for the clients. Having led a legitimate advertising research and imagining the discoveries, promoting procedure at that point take impacts. At this stage, the antecedent of advertising methodology is the promoting plan which gives an auxiliary breakdown of how the procedure will be rolled and the roads to be investigated when arriving at the planned clients successfully and effectively with the least cost conceivable. A showcasing plan thinks about what is prevalently known as four Ps for example item, value, spot, and advancement. This data helps with formulating a legitimate promoting system. This paper focuses on that advertising procedure is one of the most significant sources of info any business should attempt to participate in anyway huge or little the business might be. Tragically, most organizations are consistently reluctant to effectively proper showcasing procedure just in light of the fact that they don't comprehend the commitment of the equivalent in business. Clearly for a business to flourish and develop exponentially as far as building and reestablishing the client base there must be a forceful promoting system that will be gainful to the business. It is appraised that Caffã ¨ Nero Group Ltd is position three in UK this is after Whitbread Group's Costa Coffee and Starbucks. The organization appreciates a noteworthy number of outlets to the tune of 420 which has spread to

Friday, August 21, 2020

Key Partners in Business Model Canvas

Key Partners in Business Model Canvas KEY PARTNERSHIPSA business partnership is when two commercial entities form an alliance, which may either be a really loose relationship where both entities retain their independence and are at liberty to form more partnerships or an exclusive contract which limits the two companies to only that one relationship.The following factors are very important to keep in mind when forming partnerships:Right Partnership Agreements: Whether your partnership is with a business or an individual, it is important for all the relevant parties to have clear partnership agreements drafted along with legal counsel.Defining Expectations: Many times new businesses fail to establish their expectations from the outset leading to much confusion and conflict later. An entrepreneur needs to ensure that he has shared his expectations openly with his partner and vice versa from the beginning.Impact on your clients: When forming a partnership, it is important to evaluate your value proposition and your key reso urces and make sure your partner is filling any gaps in either. This can only be done by also evaluating how the partnership will translate to the customer.Win-Win situation: For a partnership to be healthy and sustainable, there need to be visible gains on both ends.Selecting partnerships: Some partnerships may seem lucrative in theory but fail to get off the ground practically. In addition, changes in the business context may also make some business partnerships irrelevant. In such cases, it is important to end these partnerships quickly to avoid further wastage of resources.This building block refers to the network of suppliers and partners that make the business model effective. The reasons for a company opting for a partnership are myriad, but healthy partnerships are instrumental in making a business success or a failure. A company can optimize its resource utilization, create new resource streams or mitigate risks behind major business decisions by taking on a partner before starting a new course of action. It is important to note here that your organization maybe partnering with a number of organizations for various reasons, but not all their relationships will be key to your business.Partnerships can change over the course of a business’ lifecycle. The types of partnerships that may be a necessity during year 1 of a start-up will differ significantly from the nature of the required partnership in year 3.Key QuestionsWhen evaluating the various key partnerships that your business requires, it is fruitful to analyze the nature of the partnership based on the following key questions;Which partnerships are critical to our business?Who are our critical suppliers?Which of our suppliers and partners are sourcing our key resources?What type of partnerships would suit our needs?What is the best cluster/ supply chain where I should be located?[slideshare id=41589722doc=businessmodelcanvas-swlisbon14-141115053427-conversion-gate02]TYPES OF PARTNERSPartners and partnerships can be categorized into four different types;Strategic alliances: These types of alliances are between non-competitors. So if you are working through different channels, like a news agency can supply news to both online and offline channels.Co-opetition: There can also be strategic partnerships between partners. Such a partnership will help spread the risk both companies may take. It may also help when both partners are trying to do something new; additionally it could mean a confirmed supply stream. For example, there is a need for earth metals in mobile phones. So securing the supply of rare earth metals could be the reason for competitors to form a strategic partnership.Joint-Ventures: Another thing could be to develop a joint venture in a new business. Both partners could have a mutual interest in developing new business, possibly due to the emergence of a new market or access to a new geographic area. Both organizations will only opt for such an option if they bot h provide some inputs into the business. Hence, a Dutch company that specializes in producing cheese might choose to go into a joint venture with milk producing local company to start making cheese in the new region.Buyer-Supplier Relationships: These are the most common type of partnerships which assures that you have a reliable source of supplies coming in and for your supplier this means they have a steady confirmed buyer for their product.MOTIVATIONS BEHIND PARTNERSHIPSPartnerships are a tricky business involving a lot of negotiation and an element of trust. There can be a number of reasons why organizations would make the decision to take on a key partner rather than doing things themselves or taking on a partner but not considering them as key to the success or failure of their business. Primarily, one of the three kinds of motivations can be attributed when a business chooses to enter a partnership.Optimization and economy of scaleMost organizations are heavily focused on the bottom-line. And many focus on cost-cutting or smart spending through optimizing the allocation of either their resources or activities. This is the most common motivation for people to enter into partnerships of different types.When you are looking for efficiency in your company or optimizing your productions chains, key partners can help you achieve this goal. It is unrealistic to think, as an entrepreneur that you have the resources in place to conduct all your key activities in-house. Most partnerships give organizations the ability to share their infrastructures or outsource some activities to more cost-effective options.Citroen, Peugeot and Toyota joined hands to create a small, cheap car for the masses that they tried to sell for 5000-6000 euros. These cars looked almost the same except for the chassis and a few internal and external details.Reduction of risk and uncertaintyIf you have a good relationship with a key partner, you reduce the inherent risk that comes with doing your own business. You also guarantee supply to your business rather than being dependent on suppliers who aren’t key partners and would therefore not give precedence to your business over others.Many competitors may form strategic partnerships to share the risk of bringing something new into the market while still competing in various aspects in the industry. A classic example of this is the advent of blu-ray technology which was developed in collaboration by some of the world’s premier consumer electronics and computer technology firms. The development of this technology was expensive and several competitors had to get together and decide that they would all be selling their products based on blu-ray technology; hence they needed to collaborate to make blu-ray technology more mainstream. The group joined hands to bring the technology to the mass market but still competes on the basis of their various blu-ray based gadgets in the consumer market.Acquisition of particular resou rces and activitiesIf there are certain things that you don’t have in-house and which would require a heavy investment of time, money or both, a key partner who already has these processes and the infrastructure developed would come in extremely handy.Business models can be extensive maps of the myriad activities that a business needs to perform or the endless resources required to perform these activities successfully. However, it is rare for a new company to have the resources or capabilities in place to fulfill the mandate set down by the business model. Hence, many new companies are beginning their journeys by forming partnerships that give them access to the required resources or processes that they require, but are unable to own yet. Hence, many mobile operators partner with IT companies to develop the operating system their handsets require rather than bearing the heavy investment such an endeavor would require if done in-house. This also gives the IT company a steady sourc e of revenue as well as the advantage of publicity if the mobile manufacturer’s brand is well recognized. Bicycle companies do not manufacture their bicycle accessories. Instead, they get into selective partnerships with bicycle parts manufacturers who customize the parts like the color or size of the bicycle seat according to the preferences of the manufacturer.Heineken is one of the most popular producers and suppliers of beers in the world, and it is especially well-known in the Netherlands, where they have created very strong relationships with bar owners. In fact, Heineken frequently invests in new bars by providing not only equipment for free but also investing in the décor of the bar. In return, the bar provides Heineken beer exclusively. Hence, Heineken gets a repeat customer for their beer while the bar owner can minimize the cost of setting up the business. Conversely, however, the bar owner is limited to selling just Heineken, which means that if Heineken increases the prices of its beers, the bar owner has no choice but to abide by the new prices.KEY PARTNERS AND VALUE PROPOSITIONSFor fast moving consumer goods, availability is key to the success of the company and a major value proposition. For supermarkets and retail chains, distribution partners are key if you want to provide your fast moving consumer goods to the market. Your advantage is that your products will be available to everyone, but the supermarket will drive down your price and resultantly your margins significantly.Technologies are advancing at a very high rate that increases their risk factor is well. However, if the technology forms a significant value proposition for your business, then you can take on a partner to share the risk and cost associated with the technology in question.Focus on where you are creating value but consider that the rest can be outsourced if needed. The activities that are adding value to your value proposition must be outsourced very carefully because t hey are the ones that are key partnerships for your business.CASE STUDY © Entrepreneurial Insights based on the concept of Alex OsterwalderIn this section, you will learn about the next building block in the Business Model Canvas which is Key Partners (or Key Partnerships) that an entrepreneur needs to have to perform its key activities and ultimately provide its value proposition to its customer segment.We will look at 1) key partnerships, 2) types of partners, 3) motivation behind partnerships, 4) key partners and value propositions, and 5) case studies.KEY PARTNERSHIPSA business partnership is when two commercial entities form an alliance, which may either be a really loose relationship where both entities retain their independence and are at liberty to form more partnerships or an exclusive contract which limits the two companies to only that one relationship.The following factors are very important to keep in mind when forming partnerships:Right Partnership Agreements: Whether your partnership is with a business or an individual, it is important fo r all the relevant parties to have clear partnership agreements drafted along with legal counsel.Defining Expectations: Many times new businesses fail to establish their expectations from the outset leading to much confusion and conflict later. An entrepreneur needs to ensure that he has shared his expectations openly with his partner and vice versa from the beginning.Impact on your clients: When forming a partnership, it is important to evaluate your value proposition and your key resources and make sure your partner is filling any gaps in either. This can only be done by also evaluating how the partnership will translate to the customer.Win-Win situation: For a partnership to be healthy and sustainable, there need to be visible gains on both ends.Selecting partnerships: Some partnerships may seem lucrative in theory but fail to get off the ground practically. In addition, changes in the business context may also make some business partnerships irrelevant. In such cases, it is impo rtant to end these partnerships quickly to avoid further wastage of resources.This building block refers to the network of suppliers and partners that make the business model effective. The reasons for a company opting for a partnership are myriad, but healthy partnerships are instrumental in making a business success or a failure. A company can optimize its resource utilization, create new resource streams or mitigate risks behind major business decisions by taking on a partner before starting a new course of action. It is important to note here that your organization maybe partnering with a number of organizations for various reasons, but not all their relationships will be key to your business.Partnerships can change over the course of a business’ lifecycle. The types of partnerships that may be a necessity during year 1 of a start-up will differ significantly from the nature of the required partnership in year 3.Key QuestionsWhen evaluating the various key partnerships that yo ur business requires, it is fruitful to analyze the nature of the partnership based on the following key questions;Which partnerships are critical to our business?Who are our critical suppliers?Which of our suppliers and partners are sourcing our key resources?What type of partnerships would suit our needs?What is the best cluster/ supply chain where I should be located?[slideshare id=41589722doc=businessmodelcanvas-swlisbon14-141115053427-conversion-gate02]TYPES OF PARTNERSPartners and partnerships can be categorized into four different types;Strategic alliances: These types of alliances are between non-competitors. So if you are working through different channels, like a news agency can supply news to both online and offline channels.Co-opetition: There can also be strategic partnerships between partners. Such a partnership will help spread the risk both companies may take. It may also help when both partners are trying to do something new; additionally it could mean a confirmed s upply stream. For example, there is a need for earth metals in mobile phones. So securing the supply of rare earth metals could be the reason for competitors to form a strategic partnership.Joint-Ventures: Another thing could be to develop a joint venture in a new business. Both partners could have a mutual interest in developing new business, possibly due to the emergence of a new market or access to a new geographic area. Both organizations will only opt for such an option if they both provide some inputs into the business. Hence, a Dutch company that specializes in producing cheese might choose to go into a joint venture with milk producing local company to start making cheese in the new region.Buyer-Supplier Relationships: These are the most common type of partnerships which assures that you have a reliable source of supplies coming in and for your supplier this means they have a steady confirmed buyer for their product.MOTIVATIONS BEHIND PARTNERSHIPSPartnerships are a tricky bu siness involving a lot of negotiation and an element of trust. There can be a number of reasons why organizations would make the decision to take on a key partner rather than doing things themselves or taking on a partner but not considering them as key to the success or failure of their business. Primarily, one of the three kinds of motivations can be attributed when a business chooses to enter a partnership.Optimization and economy of scaleMost organizations are heavily focused on the bottom-line. And many focus on cost-cutting or smart spending through optimizing the allocation of either their resources or activities. This is the most common motivation for people to enter into partnerships of different types.When you are looking for efficiency in your company or optimizing your productions chains, key partners can help you achieve this goal. It is unrealistic to think, as an entrepreneur that you have the resources in place to conduct all your key activities in-house. Most partne rships give organizations the ability to share their infrastructures or outsource some activities to more cost-effective options.Citroen, Peugeot and Toyota joined hands to create a small, cheap car for the masses that they tried to sell for 5000-6000 euros. These cars looked almost the same except for the chassis and a few internal and external details.Reduction of risk and uncertaintyIf you have a good relationship with a key partner, you reduce the inherent risk that comes with doing your own business. You also guarantee supply to your business rather than being dependent on suppliers who aren’t key partners and would therefore not give precedence to your business over others.Many competitors may form strategic partnerships to share the risk of bringing something new into the market while still competing in various aspects in the industry. A classic example of this is the advent of blu-ray technology which was developed in collaboration by some of the world’s premier consumer electronics and computer technology firms. The development of this technology was expensive and several competitors had to get together and decide that they would all be selling their products based on blu-ray technology; hence they needed to collaborate to make blu-ray technology more mainstream. The group joined hands to bring the technology to the mass market but still competes on the basis of their various blu-ray based gadgets in the consumer market.Acquisition of particular resources and activitiesIf there are certain things that you don’t have in-house and which would require a heavy investment of time, money or both, a key partner who already has these processes and the infrastructure developed would come in extremely handy.Business models can be extensive maps of the myriad activities that a business needs to perform or the endless resources required to perform these activities successfully. However, it is rare for a new company to have the resources or capabilities in p lace to fulfill the mandate set down by the business model. Hence, many new companies are beginning their journeys by forming partnerships that give them access to the required resources or processes that they require, but are unable to own yet. Hence, many mobile operators partner with IT companies to develop the operating system their handsets require rather than bearing the heavy investment such an endeavor would require if done in-house. This also gives the IT company a steady source of revenue as well as the advantage of publicity if the mobile manufacturer’s brand is well recognized. Bicycle companies do not manufacture their bicycle accessories. Instead, they get into selective partnerships with bicycle parts manufacturers who customize the parts like the color or size of the bicycle seat according to the preferences of the manufacturer.Heineken is one of the most popular producers and suppliers of beers in the world, and it is especially well-known in the Netherlands, wher e they have created very strong relationships with bar owners. In fact, Heineken frequently invests in new bars by providing not only equipment for free but also investing in the décor of the bar. In return, the bar provides Heineken beer exclusively. Hence, Heineken gets a repeat customer for their beer while the bar owner can minimize the cost of setting up the business. Conversely, however, the bar owner is limited to selling just Heineken, which means that if Heineken increases the prices of its beers, the bar owner has no choice but to abide by the new prices.KEY PARTNERS AND VALUE PROPOSITIONSFor fast moving consumer goods, availability is key to the success of the company and a major value proposition. For supermarkets and retail chains, distribution partners are key if you want to provide your fast moving consumer goods to the market. Your advantage is that your products will be available to everyone, but the supermarket will drive down your price and resultantly your margi ns significantly.Technologies are advancing at a very high rate that increases their risk factor is well. However, if the technology forms a significant value proposition for your business, then you can take on a partner to share the risk and cost associated with the technology in question.Focus on where you are creating value but consider that the rest can be outsourced if needed. The activities that are adding value to your value proposition must be outsourced very carefully because they are the ones that are key partnerships for your business.CASE STUDYStarbucksStarbucks has established several key partnerships worldwide such as with coffee growers worldwide to grow eco and farmer friendly coffee beans. This key partnership is a typical buyer-supplier relationship, motivated by a need to acquire key resources. Another key partnership is with specialized coffee machine makers who make specialized coffee makers for Starbucks. Again this helps Starbucks mitigate cost because it does not have to invest in infrastructure, RD, and manpower to create these coffee machines in-house. Instead, it is much more cost effective to partner with an organization that already holds expertise in this area and has the infrastructure in place already to cater to Starbucks’ needs. Conversely, Starbucks provides them with a steady buyer for their product as well as the added boost that the Starbucks brand holds for the coffee machine manufacturer.A Comparative Analysis of Facebook’s and Google’s Partner NetworksThough Facebook has a number of partners in its network, it isn’t entirely dependent on any of these partners. Most of Facebook’s partners provide valuable content for its users so Facebook partners with content providers such as Netflix, Washington Post, Hulu, etc. to provide movies, articles, music and other forms of content to its subscriber base.Conversely, Google has Google Network members who are content companies that partner with Google to provide content on for its search engine. It provides Advertisers access to these content companies web pages through the Google AdSense program and in return shares revenues from the said program with the relevant companies, leading to a mutually beneficial partnership. Additionally Google also partners with Distribution companies to attract traffic to its websites. However, these are a group of Distributors and Google does not leave itself dependent on any one distributor.

Key Partners in Business Model Canvas

Key Partners in Business Model Canvas KEY PARTNERSHIPSA business partnership is when two commercial entities form an alliance, which may either be a really loose relationship where both entities retain their independence and are at liberty to form more partnerships or an exclusive contract which limits the two companies to only that one relationship.The following factors are very important to keep in mind when forming partnerships:Right Partnership Agreements: Whether your partnership is with a business or an individual, it is important for all the relevant parties to have clear partnership agreements drafted along with legal counsel.Defining Expectations: Many times new businesses fail to establish their expectations from the outset leading to much confusion and conflict later. An entrepreneur needs to ensure that he has shared his expectations openly with his partner and vice versa from the beginning.Impact on your clients: When forming a partnership, it is important to evaluate your value proposition and your key reso urces and make sure your partner is filling any gaps in either. This can only be done by also evaluating how the partnership will translate to the customer.Win-Win situation: For a partnership to be healthy and sustainable, there need to be visible gains on both ends.Selecting partnerships: Some partnerships may seem lucrative in theory but fail to get off the ground practically. In addition, changes in the business context may also make some business partnerships irrelevant. In such cases, it is important to end these partnerships quickly to avoid further wastage of resources.This building block refers to the network of suppliers and partners that make the business model effective. The reasons for a company opting for a partnership are myriad, but healthy partnerships are instrumental in making a business success or a failure. A company can optimize its resource utilization, create new resource streams or mitigate risks behind major business decisions by taking on a partner before starting a new course of action. It is important to note here that your organization maybe partnering with a number of organizations for various reasons, but not all their relationships will be key to your business.Partnerships can change over the course of a business’ lifecycle. The types of partnerships that may be a necessity during year 1 of a start-up will differ significantly from the nature of the required partnership in year 3.Key QuestionsWhen evaluating the various key partnerships that your business requires, it is fruitful to analyze the nature of the partnership based on the following key questions;Which partnerships are critical to our business?Who are our critical suppliers?Which of our suppliers and partners are sourcing our key resources?What type of partnerships would suit our needs?What is the best cluster/ supply chain where I should be located?[slideshare id=41589722doc=businessmodelcanvas-swlisbon14-141115053427-conversion-gate02]TYPES OF PARTNERSPartners and partnerships can be categorized into four different types;Strategic alliances: These types of alliances are between non-competitors. So if you are working through different channels, like a news agency can supply news to both online and offline channels.Co-opetition: There can also be strategic partnerships between partners. Such a partnership will help spread the risk both companies may take. It may also help when both partners are trying to do something new; additionally it could mean a confirmed supply stream. For example, there is a need for earth metals in mobile phones. So securing the supply of rare earth metals could be the reason for competitors to form a strategic partnership.Joint-Ventures: Another thing could be to develop a joint venture in a new business. Both partners could have a mutual interest in developing new business, possibly due to the emergence of a new market or access to a new geographic area. Both organizations will only opt for such an option if they bot h provide some inputs into the business. Hence, a Dutch company that specializes in producing cheese might choose to go into a joint venture with milk producing local company to start making cheese in the new region.Buyer-Supplier Relationships: These are the most common type of partnerships which assures that you have a reliable source of supplies coming in and for your supplier this means they have a steady confirmed buyer for their product.MOTIVATIONS BEHIND PARTNERSHIPSPartnerships are a tricky business involving a lot of negotiation and an element of trust. There can be a number of reasons why organizations would make the decision to take on a key partner rather than doing things themselves or taking on a partner but not considering them as key to the success or failure of their business. Primarily, one of the three kinds of motivations can be attributed when a business chooses to enter a partnership.Optimization and economy of scaleMost organizations are heavily focused on the bottom-line. And many focus on cost-cutting or smart spending through optimizing the allocation of either their resources or activities. This is the most common motivation for people to enter into partnerships of different types.When you are looking for efficiency in your company or optimizing your productions chains, key partners can help you achieve this goal. It is unrealistic to think, as an entrepreneur that you have the resources in place to conduct all your key activities in-house. Most partnerships give organizations the ability to share their infrastructures or outsource some activities to more cost-effective options.Citroen, Peugeot and Toyota joined hands to create a small, cheap car for the masses that they tried to sell for 5000-6000 euros. These cars looked almost the same except for the chassis and a few internal and external details.Reduction of risk and uncertaintyIf you have a good relationship with a key partner, you reduce the inherent risk that comes with doing your own business. You also guarantee supply to your business rather than being dependent on suppliers who aren’t key partners and would therefore not give precedence to your business over others.Many competitors may form strategic partnerships to share the risk of bringing something new into the market while still competing in various aspects in the industry. A classic example of this is the advent of blu-ray technology which was developed in collaboration by some of the world’s premier consumer electronics and computer technology firms. The development of this technology was expensive and several competitors had to get together and decide that they would all be selling their products based on blu-ray technology; hence they needed to collaborate to make blu-ray technology more mainstream. The group joined hands to bring the technology to the mass market but still competes on the basis of their various blu-ray based gadgets in the consumer market.Acquisition of particular resou rces and activitiesIf there are certain things that you don’t have in-house and which would require a heavy investment of time, money or both, a key partner who already has these processes and the infrastructure developed would come in extremely handy.Business models can be extensive maps of the myriad activities that a business needs to perform or the endless resources required to perform these activities successfully. However, it is rare for a new company to have the resources or capabilities in place to fulfill the mandate set down by the business model. Hence, many new companies are beginning their journeys by forming partnerships that give them access to the required resources or processes that they require, but are unable to own yet. Hence, many mobile operators partner with IT companies to develop the operating system their handsets require rather than bearing the heavy investment such an endeavor would require if done in-house. This also gives the IT company a steady sourc e of revenue as well as the advantage of publicity if the mobile manufacturer’s brand is well recognized. Bicycle companies do not manufacture their bicycle accessories. Instead, they get into selective partnerships with bicycle parts manufacturers who customize the parts like the color or size of the bicycle seat according to the preferences of the manufacturer.Heineken is one of the most popular producers and suppliers of beers in the world, and it is especially well-known in the Netherlands, where they have created very strong relationships with bar owners. In fact, Heineken frequently invests in new bars by providing not only equipment for free but also investing in the décor of the bar. In return, the bar provides Heineken beer exclusively. Hence, Heineken gets a repeat customer for their beer while the bar owner can minimize the cost of setting up the business. Conversely, however, the bar owner is limited to selling just Heineken, which means that if Heineken increases the prices of its beers, the bar owner has no choice but to abide by the new prices.KEY PARTNERS AND VALUE PROPOSITIONSFor fast moving consumer goods, availability is key to the success of the company and a major value proposition. For supermarkets and retail chains, distribution partners are key if you want to provide your fast moving consumer goods to the market. Your advantage is that your products will be available to everyone, but the supermarket will drive down your price and resultantly your margins significantly.Technologies are advancing at a very high rate that increases their risk factor is well. However, if the technology forms a significant value proposition for your business, then you can take on a partner to share the risk and cost associated with the technology in question.Focus on where you are creating value but consider that the rest can be outsourced if needed. The activities that are adding value to your value proposition must be outsourced very carefully because t hey are the ones that are key partnerships for your business.CASE STUDY © Entrepreneurial Insights based on the concept of Alex OsterwalderIn this section, you will learn about the next building block in the Business Model Canvas which is Key Partners (or Key Partnerships) that an entrepreneur needs to have to perform its key activities and ultimately provide its value proposition to its customer segment.We will look at 1) key partnerships, 2) types of partners, 3) motivation behind partnerships, 4) key partners and value propositions, and 5) case studies.KEY PARTNERSHIPSA business partnership is when two commercial entities form an alliance, which may either be a really loose relationship where both entities retain their independence and are at liberty to form more partnerships or an exclusive contract which limits the two companies to only that one relationship.The following factors are very important to keep in mind when forming partnerships:Right Partnership Agreements: Whether your partnership is with a business or an individual, it is important fo r all the relevant parties to have clear partnership agreements drafted along with legal counsel.Defining Expectations: Many times new businesses fail to establish their expectations from the outset leading to much confusion and conflict later. An entrepreneur needs to ensure that he has shared his expectations openly with his partner and vice versa from the beginning.Impact on your clients: When forming a partnership, it is important to evaluate your value proposition and your key resources and make sure your partner is filling any gaps in either. This can only be done by also evaluating how the partnership will translate to the customer.Win-Win situation: For a partnership to be healthy and sustainable, there need to be visible gains on both ends.Selecting partnerships: Some partnerships may seem lucrative in theory but fail to get off the ground practically. In addition, changes in the business context may also make some business partnerships irrelevant. In such cases, it is impo rtant to end these partnerships quickly to avoid further wastage of resources.This building block refers to the network of suppliers and partners that make the business model effective. The reasons for a company opting for a partnership are myriad, but healthy partnerships are instrumental in making a business success or a failure. A company can optimize its resource utilization, create new resource streams or mitigate risks behind major business decisions by taking on a partner before starting a new course of action. It is important to note here that your organization maybe partnering with a number of organizations for various reasons, but not all their relationships will be key to your business.Partnerships can change over the course of a business’ lifecycle. The types of partnerships that may be a necessity during year 1 of a start-up will differ significantly from the nature of the required partnership in year 3.Key QuestionsWhen evaluating the various key partnerships that yo ur business requires, it is fruitful to analyze the nature of the partnership based on the following key questions;Which partnerships are critical to our business?Who are our critical suppliers?Which of our suppliers and partners are sourcing our key resources?What type of partnerships would suit our needs?What is the best cluster/ supply chain where I should be located?[slideshare id=41589722doc=businessmodelcanvas-swlisbon14-141115053427-conversion-gate02]TYPES OF PARTNERSPartners and partnerships can be categorized into four different types;Strategic alliances: These types of alliances are between non-competitors. So if you are working through different channels, like a news agency can supply news to both online and offline channels.Co-opetition: There can also be strategic partnerships between partners. Such a partnership will help spread the risk both companies may take. It may also help when both partners are trying to do something new; additionally it could mean a confirmed s upply stream. For example, there is a need for earth metals in mobile phones. So securing the supply of rare earth metals could be the reason for competitors to form a strategic partnership.Joint-Ventures: Another thing could be to develop a joint venture in a new business. Both partners could have a mutual interest in developing new business, possibly due to the emergence of a new market or access to a new geographic area. Both organizations will only opt for such an option if they both provide some inputs into the business. Hence, a Dutch company that specializes in producing cheese might choose to go into a joint venture with milk producing local company to start making cheese in the new region.Buyer-Supplier Relationships: These are the most common type of partnerships which assures that you have a reliable source of supplies coming in and for your supplier this means they have a steady confirmed buyer for their product.MOTIVATIONS BEHIND PARTNERSHIPSPartnerships are a tricky bu siness involving a lot of negotiation and an element of trust. There can be a number of reasons why organizations would make the decision to take on a key partner rather than doing things themselves or taking on a partner but not considering them as key to the success or failure of their business. Primarily, one of the three kinds of motivations can be attributed when a business chooses to enter a partnership.Optimization and economy of scaleMost organizations are heavily focused on the bottom-line. And many focus on cost-cutting or smart spending through optimizing the allocation of either their resources or activities. This is the most common motivation for people to enter into partnerships of different types.When you are looking for efficiency in your company or optimizing your productions chains, key partners can help you achieve this goal. It is unrealistic to think, as an entrepreneur that you have the resources in place to conduct all your key activities in-house. Most partne rships give organizations the ability to share their infrastructures or outsource some activities to more cost-effective options.Citroen, Peugeot and Toyota joined hands to create a small, cheap car for the masses that they tried to sell for 5000-6000 euros. These cars looked almost the same except for the chassis and a few internal and external details.Reduction of risk and uncertaintyIf you have a good relationship with a key partner, you reduce the inherent risk that comes with doing your own business. You also guarantee supply to your business rather than being dependent on suppliers who aren’t key partners and would therefore not give precedence to your business over others.Many competitors may form strategic partnerships to share the risk of bringing something new into the market while still competing in various aspects in the industry. A classic example of this is the advent of blu-ray technology which was developed in collaboration by some of the world’s premier consumer electronics and computer technology firms. The development of this technology was expensive and several competitors had to get together and decide that they would all be selling their products based on blu-ray technology; hence they needed to collaborate to make blu-ray technology more mainstream. The group joined hands to bring the technology to the mass market but still competes on the basis of their various blu-ray based gadgets in the consumer market.Acquisition of particular resources and activitiesIf there are certain things that you don’t have in-house and which would require a heavy investment of time, money or both, a key partner who already has these processes and the infrastructure developed would come in extremely handy.Business models can be extensive maps of the myriad activities that a business needs to perform or the endless resources required to perform these activities successfully. However, it is rare for a new company to have the resources or capabilities in p lace to fulfill the mandate set down by the business model. Hence, many new companies are beginning their journeys by forming partnerships that give them access to the required resources or processes that they require, but are unable to own yet. Hence, many mobile operators partner with IT companies to develop the operating system their handsets require rather than bearing the heavy investment such an endeavor would require if done in-house. This also gives the IT company a steady source of revenue as well as the advantage of publicity if the mobile manufacturer’s brand is well recognized. Bicycle companies do not manufacture their bicycle accessories. Instead, they get into selective partnerships with bicycle parts manufacturers who customize the parts like the color or size of the bicycle seat according to the preferences of the manufacturer.Heineken is one of the most popular producers and suppliers of beers in the world, and it is especially well-known in the Netherlands, wher e they have created very strong relationships with bar owners. In fact, Heineken frequently invests in new bars by providing not only equipment for free but also investing in the décor of the bar. In return, the bar provides Heineken beer exclusively. Hence, Heineken gets a repeat customer for their beer while the bar owner can minimize the cost of setting up the business. Conversely, however, the bar owner is limited to selling just Heineken, which means that if Heineken increases the prices of its beers, the bar owner has no choice but to abide by the new prices.KEY PARTNERS AND VALUE PROPOSITIONSFor fast moving consumer goods, availability is key to the success of the company and a major value proposition. For supermarkets and retail chains, distribution partners are key if you want to provide your fast moving consumer goods to the market. Your advantage is that your products will be available to everyone, but the supermarket will drive down your price and resultantly your margi ns significantly.Technologies are advancing at a very high rate that increases their risk factor is well. However, if the technology forms a significant value proposition for your business, then you can take on a partner to share the risk and cost associated with the technology in question.Focus on where you are creating value but consider that the rest can be outsourced if needed. The activities that are adding value to your value proposition must be outsourced very carefully because they are the ones that are key partnerships for your business.CASE STUDYStarbucksStarbucks has established several key partnerships worldwide such as with coffee growers worldwide to grow eco and farmer friendly coffee beans. This key partnership is a typical buyer-supplier relationship, motivated by a need to acquire key resources. Another key partnership is with specialized coffee machine makers who make specialized coffee makers for Starbucks. Again this helps Starbucks mitigate cost because it does not have to invest in infrastructure, RD, and manpower to create these coffee machines in-house. Instead, it is much more cost effective to partner with an organization that already holds expertise in this area and has the infrastructure in place already to cater to Starbucks’ needs. Conversely, Starbucks provides them with a steady buyer for their product as well as the added boost that the Starbucks brand holds for the coffee machine manufacturer.A Comparative Analysis of Facebook’s and Google’s Partner NetworksThough Facebook has a number of partners in its network, it isn’t entirely dependent on any of these partners. Most of Facebook’s partners provide valuable content for its users so Facebook partners with content providers such as Netflix, Washington Post, Hulu, etc. to provide movies, articles, music and other forms of content to its subscriber base.Conversely, Google has Google Network members who are content companies that partner with Google to provide content on for its search engine. It provides Advertisers access to these content companies web pages through the Google AdSense program and in return shares revenues from the said program with the relevant companies, leading to a mutually beneficial partnership. Additionally Google also partners with Distribution companies to attract traffic to its websites. However, these are a group of Distributors and Google does not leave itself dependent on any one distributor.

Sunday, May 24, 2020

Planning Permission the Rules and Regulations Set by Building and Control Body Free Essay Example, 2250 words

Building rules and regulations compel developers to adhere to ventilation rules. This can be borrowed from the Roe Garden policy in planning since chimneys were a necessity in building designs (Daniels et al 200 p. Traditionally there exist two types of roofing and cladding. One of the most commonly used is tiles. If they were originally used, a replacement will imply the same. Re-roofing will also involve changing the guttering system (Castleton et al 2010 p. The materials used should also be considered. Use of slates, though minimal, can be incorporated. Their replacement is purely slated in nature. Tiles are natural clay; the background upon which they are placed is considerable. Care should be taken to refill the exact places where roofing materials had been removed (Wiles 2008 pg. This will retain the original status of the house. For gutters, retaining them requires a lot of precaution. It should be done using aluminium gutters or still, the iron gutters can serve the same pur pose. The roe village planning has incorporated this factor (Imrie et al 2011 pg. Lighting is not recommended on rooftops if the planning of Roe village is to go by. We will write a custom essay sample on Planning Permission: the Rules and Regulations Set by Building and Control Body or any topic specifically for you Only $17.96 $11.86/pageorder now Conservation and retention of the original status of the building is the main concern. These lights will affect the original condition of the house (Rohlen 2011 p. Dormer windows, before they are placed must consider the originality of the dwelling. If the builder is planning for the conversion lofts, their merits are important for them to be given the permission to go ahead and build them. Cladding in the village has been done using horizontally placed timber (Wiles 2008 pg. Retaining them is necessary. The gables used in replacement must match the type of boards that were used. In painting surface like structures like windows and doors painted in white do not require planning permission. If done in any other colour then permission is necessary. The boarding is always painted in black. Colours used must not contrast those of other buildings. In this context of planning, too much attention is given to the external appearance of the house.

Thursday, May 14, 2020

Critical Thinking - Literature Review - 12815 Words

Critical Thinking: A Literature Review Research Report Emily R. Lai June 2011 CRITICAL THINKING 1 About Pearson Pearson, the global leader in education and education technology, provides innovative print and digital education materials for pre-K through college, student information systems and learning management systems, teacher licensure testing, teacher professional development, career certification programs, and testing and assessment products that set the standard for the industry. Pearson’s other primary businesses include the Financial Times Group and the Penguin Group. For more information about the Assessment Information group of Pearson, visit http://www.pearsonassessments.com/. About Pearson’s Research Reports Pearson’s†¦show more content†¦Definition of Critical Thinking Theoretical Background The literature on critical thinking has roots in two primary academic disciplines: philosophy and psychology (Lewis Smith, 1993). Sternberg (1986) has also noted a third critical thinking strand within the field of education. These separate academ ic strands have developed different approaches to defining critical thinking that reflect their respective concerns. Each of these approaches is explored more fully below. CRITICAL THINKING 5 The philosophical approach. The writings of Socrates, Plato, Aristotle, and more recently, Matthew Lipman and Richard Paul, exemplify the philosophical approach. This approach focuses on the hypothetical critical thinker, enumerating the qualities and characteristics of this person rather than the behaviors or actions the critical thinker can perform (Lewis Smith, 1993; Thayer-Bacon, 2000). Sternberg (1986) has noted that this school of thought approaches the critical thinker as an ideal type, focusing on what people are capable of doing under the best of circumstances. Accordingly, Richard Paul (1992) discusses critical thinking in the context of â€Å"perfections of thought† (p. 9). This preoccupation with the ideal critical thinker is evident in the American Philosophical Association’s consensus portrait of the ideal critical thinker as someone who is inquisitive in nature, open-minded, flexible,Show MoreRelatedEssay about Critical Thinking: Evaluation1572 Words   |  7 PagesCritical Evaluation of an Academic Source Odetta Rodriguez Capella University Critical Evaluation of an Academic Source This paper is a summary of critical evaluation of the suitability of an article as an academic source. The title of the article is Critical Thinking: An Extended Definition. The author, Professor Ken Petress, analyzes various definitions of critical thinking and provides his definition of the concept as well. It is vitallyRead MoreAnalysis of The Doctoral Research Process 1562 Words   |  7 PagesThe doctoral research process will challenge the most learned student, inspire true seekers of truth, and culminate in a dissertation which adds essential information to the existing relevant body of literature (Leedy Omrod, 2010) Some would say that finding truth is the object of the doctoral research process, while others insist that any information that expands the current understanding of a subject suffices as the end result for the doctoral research process. The purpose of this paper willRead MoreEvaluation Of A Project On Training Curriculum Development1198 Words   |  5 Page sI. INTRODUCTION This capstone project literature review intends among others things, to refine the research ideas, demonstrate awareness of the current state of knowledge on training curriculum development, its limitations and how the research fits in the context of a learning organization. This research process makes a good starting point for the capstone project. The research uses evidence from conceptual theories to database research literature from several learning organizations training Read MoreAnalysis Of Mullen Rhoadsrbtm7109-2 : Develop And Apply A Personal Toolkit1622 Words   |  7 Pagestoolkit for critiquing research article, critical thinking that imposes intellectual standards will be the fundamental strategy employed (Elder Paul, 2008; â€Å"Public Library,† 2013). Critical thinking will be employed to minimize bias from the literature review, which should provide a more solid springboard for the dissertation process. The intellectual standards that will be employed are clarity, accuracy, precision, relevance, depth, and breadth. Critical thinking should result in crucial questionsRead MoreEssay about Assessment of Critical Thinking976 Words   |  4 Pagesor the course modified. The aim of this paper is to define assessment and critical t hinking skills, and then review a State University course and suggest different assessments that could be used to demonstrate learning. Theoretical Foundations of Nursing will be the course reviewed, as it is the only course I have previously taken, and therefore the only course which I have assess to the curriculum. Critical thinking is recognized by accrediting bodies as an outcome for graduates of bachelorRead MoreEvaluation Of A Research On Management Education1516 Words   |  7 Pagesby soliciting reviews from three experts, who assessed the potential contribution to management education research. Based on their assessment and mine, I would like to offer a high risk revise and resubmit for this manuscript. As I understand it from my reading and the reviewers’ comments, the aim of this manuscript is to provide a systematic review of criticality in the management education domain. Like most instructors who aspire to foster students’ criticality/critical thinking skills, I readRead MoreThe Importance Of Professional Writing Throughout A Nurse s Career823 Words   |  4 Pagesprofessionals and consumers. Professional nursing literature is formatted according to the American Psychological Association (APA) formatting standards. Producing well-written nursing documentation or publications helps nurses enhance their professional respectability along with the discipline’s respectability. Writing helps nursing practice become more efficient, patient-centered, and evidenced-based because it encourages critical, creative, and holistic thinking. It is recommended for registered nursesRead MoreReflective Practice in the Classroom1629 Words   |  7 Pagesand we will be better prepared to face the situation if it happened again. This introspection is generally called â€Å"reflection†, and all professionals have adopted it in order to improve their practice, but for educators reflection involves â€Å"critical thinking† about past experiences or current experiences that occur or are occurring in classroom settings and looking at them in a positive light on how to make improvements for their teaching techniques and smooth the progress of children’s learningRead MoreThe Use Of Simulation As A Method Of Effectively Transfer Learning Into Competencies, Building Teamwork And Basic Organizational Skills923 Words   |  4 Pageseffectively transfer learning into competencies, building teamwork and basic organizational skills. Limitations to this study is the small sample size, evaluation tool, and no evaluation of participants experiences of past simulation exposure. The literature review stated that the use of up to fifty percent as a cl inical experience had no impact on NCLEX-RN past rates. Therefore this study could be used by educators as evidence for future training to ensure competencies of APRN. Forneris, Neal, TiffanyRead MoreEssay on EXPANDED COMPARISON MATRIX1207 Words   |  5 Pagesgoing to examine, the first articles is review is Transformational Leadership the structure of an organization affects leadership within the public sector. The article tries to analyse the characteristics of the public sector with regard to the obstacles it represents towards leadership that is transformational. This way it is easier to see through the effectiveness and the performance within the municipal institutions. Comparison of Literature Review This first article analyzes the effects

Wednesday, May 6, 2020

Relationship Between Slavery And Capitalism Essay

This paper will question the relationship between Slavery and Capitalism, and the extent to how dependent Capitalism was on slavery. Chattel slavery first arrived to America in 1619 and from there the business just kept on growing. It leads to the invention of the cotton gin and helped push forward the young country into the developed powerful nation it is now. This can be gained from the readings from Bailyn, Beverly, the Declaration of Independence, and other works that show not only how profitable slavery was, but also how important it was to the development of America as a country. The first facet of this question will look at how chattel slavery developed trade for America. Chattel slavery was practiced in the 17th to 19th centuries, and through the forced labor that African American slaves faced helped develop the new nation in not just an industrial, but also economic manner as well. The first instance of this trade is seen when the first slave arrived in the â€Å"North Amer ican colony of Jamestown, Virginia, in 1619† (Slavery in America - Black History - HISTORY.com, 2016) to help with the production of tobacco. This was seen as a great benefit to the slave masters and wealthy businessmen of the time. This can be seen from the way it allowed for an even bigger workforce than before. Beverly (1705) mentions that â€Å"Male-Servants, and Slaves of both Sexes, are imployed together in Tilling and Manuring the Ground, in Sowing and Planting Tobacco† (p. 37) and the only way toShow MoreRelatedSlavery, Colonialism and Capitalism783 Words   |  3 PagesSlavery, Colonialism and Capitalism, it can be said that there is a relationship between these three systems. There are many different views on this topic, the main views being the Liberal-pluralists and the Radical revisionists who understand this relationship from different perspectives. To prove the connection between these three systems that impacted many countries this essay shall make clos e reference to a number of sources. Cedric Robinson (1984: 57) discusses the fact that slavery lead toRead MoreSlavery And The Civil War1641 Words   |  7 Pagescasualties suffered. It helped conserve and maintain the Union, drastically changed the relationship between the federal and states government, and led to slavery’s abolition. This war has also stirred up many conflicts until this day about the conflicts and causes. Among the countless and even undiscovered questions comes the most common as being why the Southern states were withdrawn and to what extent was it slavery that influenced it and also why the North did not let the Confederacy peacefully quitRead MoreEssay on Slavery In American History1430 Words   |  6 Pagestextbook---A Short History of the American Nation,  ¡Ã‚ °No reform movement of this era was more significant, more ambiguous in character, or more provocative of later historical investigation than the drive to abolish slavery. ¡Ã‚ ± Abolition Movement was not only meaningful to itself, that is, slavery was abolished and black slaves were freed, but also meaningful to the whole nation, because it exerted much influences on American society and economy. In this paper, I will firstly present a brief introductionRead MoreModern Historical Debate Surrounding The Anglo-American1682 Words   |  7 Pagesstems directly from the publication of Eric Williams’ transformative Capitalism and Slavery in 1944. Dismantling with fierce efficacy the long-dominant interpretation of abolition as a function of humanitarian enlightenment, Williams’ thesis instead contends that after providing the material foundation and trade infrastructure for Europe’s industrial revolution, slavery had fulfilled its purpose and was thus replaced by capitalism as an economic modality. Though radical for its time and consideredRead MoreSlavery And Freedom : An Interpretation Of The Old South867 Words   |  4 Pages book, Sla very and Freedom: An Interpretation of the Old South, is a reflection of slavery and freedom that was closely associated with the ordinary life in the South. The book also hits on points of liberal capitalism that the slave-owner s had. This book goes into immense detail on liberal capitalism as well as the lack of freedom that the slaves had in the Deep South. ...And this could only mean that southern slavery was defined as the denial of the assumptions of liberal capitalism (xiii)Read MoreKarl Marx and Capitalism Essay880 Words   |  4 Pages developed his critique of capitalism by analyzing its characteristics and its development throughout history. The critique contains Marx’s most developed economic analysis and philosophical insight. Although it was written in 1850s, its values still serve an important purpose in the globalized world and maintains extremely relevant in the twenty-first century. Karl Marx’s critique of political economy provides a scientific understanding of the history of capitalism. Through Marx’s critique, theRead MoreRelationship Between Race and Capitalism Essay1358 Words   |  6 PagesRelationship between Race and Capitalism In the words of Malcolm X, â€Å"I believe that there will ultimately be a clash between the oppressed and those that do the oppressing. I believe that there will be a clash between those who want freedom, justice, and equality for everyone and those who want to continue the systems of exploitation... It is incorrect to classify the revolt of the Negro as simply a racial conflict of black against white, or as a purely American problem. Rather, we are todayRead MoreBlack Marxism By Cedric Robinson : Marxist Perspective On The World s Progression Into The Phenomenon Of Capitalism1362 Words   |  6 PagesMarxism, Cedric Robinson examined the Marxist viewpoint regarding capitalism, socialism and the proletariat. This analysis that outlined the beginnings of racism dating back to the Roman Empire. This and more make Black Marxism a unique analysis on the world’s progression into the phenomenon of capitalism. Rejecting Wallerstein’s view that racism and sexism is traditi onal, Robinson often closely associated the birth of capitalism and socialism with a racially Eurocentric perspective of history andRead MoreThe Myrtles Plantation : A Site Of Dehumanization992 Words   |  4 Pagesby the histories of violence and oppression that occurred within the space, which manifests through ghosts and sprits that are eternally subjected to unrest due to their violent and abusive histories. The Myrtles Plantation is haunted by the relationship that connects genocide and colonialism. Genocide operates within the logic that Indigenous peoples must disappear and must always be disappearing in order to allow non-Indigenous people the rightful claim over land (Smith, 2). Thus, genocide, servesRead MoreFree Labor And Slave Labor Essay1540 Words   |  7 Pages Capitalism was the sole purpose for being the cause of an exponential use of slaves in all aspects of production. Notably, it involved an economic system whose basis originates from private ownership of all the means of production as well as the production of goods and services majorly meant for profit. With characteristics such as accumulation of capital, labor, private property ownership, and competitive market. Therefore, there was a great need for means of production hence slavery. However,

Tuesday, May 5, 2020

Jet Blue and Westjet free essay sample

Over the previous years, customers have been sufficiently hinging upon carrier reservation systems to book their tickets, store arranges, pay for the tickets and in like manner check-in on the web. There has also been advancement in speedier support times which speeds up stretched customer satisfaction since customers can mastermind, book and pay on the web. Air transport associations are prepared to settle on outstanding essential decisions on which track to store on and how to improve their help by picking up doorway to past records about their customers recovered by the system or framework. Sol 2: WestJet moreover utilized an extraordinary arrangement of money for testing the structure and planning the delegates well early of course there was an heightened danger of hurting the imprint name since other incorporating issues for instance online website slams made customers wrathful and conveyed a horrible reputation. In the wake of seeing what happened to WestJet, JetBlue tested a equivalent threat of losing customers all through the redesign framework or system despite they would have been wise to reason costs to development a go down site. We will write a custom essay sample on Jet Blue and Westjet or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Sol 3: WestJet would have been wise to supervise a huge amount of scenarios by empowering new framework however JetBlue learnt from the scenarios of WestJet and took wellbeing measures. WestJet would have done well to trade around 840000 records and it took an incredible arrangement of time. Customers were not satisfied because of their direct work and it demolished their reputation. Sol 4: I would apparently check the structure before I enable new reservation framework. They may too enroll more staff for the reason that reports could be traded effectively. They might simultaneously have done diverse steps and investigate before performing the previously stated courses of action. On the off chance that something happens with new framework then they may also have move down and distinctive ways so customer wont challenge any inconvenience.

Saturday, April 4, 2020

Who Is Responsible For Cleanup Under CERCLA Essay Example For Students

Who Is Responsible For Cleanup Under CERCLA? Essay Who Is Responsible For Cleanup Under CERCLA?What is CERCLA? The Comprehensive Environmental Response, Compensation, andLiability Act ( CERCLA )1)The purpose of CERCLA is to make owners and operators of hazardous wastedump sites and contaminated areas, as well as their customers, responsible forcleanup costs and property damage. 2)CERCLA is also referred to as THESUPERFUND.It is authorized to a level of 8.5 billion dollars. The funding forCERCLA comes 87% from taxes on the chemical industry and 13% from generalrevenues of the federal government. Who is responsible? After a hazardous waste site is identified, CERCLA places ultimate cleanupresponsibility on those who used the site.Parties responsible for a waste dumpare liable for the cost of waste removal and other remedial action. If potentially responsible parties can be identified, then they can beheld liable for either cleanup costs incurred, or for replenishment of theSuperfund. We will write a custom essay on Who Is Responsible For Cleanup Under CERCLA? specifically for you for only $16.38 $13.9/page Order now Who is a Potentially Responsible Party?1.)Owners and operators of waste sites. i)CERCLA actions against dissolved corporations are permissibleii)If one is the owner or operator, liability may attach even if some otherparty in the past placed hazardous wastes there. ( The seller of a foundry wasfound liable under CERCLA when it was sold for $25,000, but was appraised at$200,000, suggesting the decision to sell was for disposal of hazardousmaterials.)A vendor is not an owner if it did not own the property at the timeof toxic discharge from the facility. iii)A parent company may be considered the owner, despite the formation of asubsidiary with day to day control over operations. iv)Lenders and secured creditors are liable if they actively participate indecisions involving either waste treatment, or site development. They are notliable if they do not participate in management decisions. (silent partners andbanks)v)An owner, employer,or waste generator may be liable for the harmfulconsequences of disposal practices undertaken by third parties in a contractualrelationship with it.( If I hire Fly-By-Night Disposal Corp. to dispose of mywaste and they do so by dumping it in the river, then I may be liable.)2.)Persons who accepted hazardous substances for transport or disposal. 3.)Persons who arranged with a transporter for transportation of wastes. 4.)Any person who arranged for disposal or treatment of hazardous substances. 5.)Transporters of hazardous waste can be liable only where they have selectedthe site for delivery of the hazardous waste. What is a Potentially Responsible Party liable for?1)PRPs are liable for releases or threatened releases which cause theincurrence of Response Costs.A response cost entails all costs of removal andremedial action, any other necessary costs consistent with the NationalContingency Plan, and the costs of any health assessment of effects study. 2)PRPs may also be held liable for damages to or loss of natural resources.

Sunday, March 8, 2020

NBA Competing on Global Delivery with Akamai OS Streaming

NBA Competing on Global Delivery with Akamai OS Streaming Using Porter’s competitive forces model, analyse the NBA’s market situation. How does the use of Akamai help the NBA compete in this market? To analyse the NBA’s market situation, it is necessary to refer to Porter’s competitive forces model and to examine the position in relation to such criteria as the industry rivalry, buyer power, suppliers’ power, threat of substitutes, and threat of mobility.Advertising We will write a custom case study sample on NBA: Competing on Global Delivery with Akamai OS Streaming specifically for you for only $16.05 $11/page Learn More Referring to the industry rivalry force, the National Basketball Association should state its position within the industry and compete with the other North American sports leagues such as the Major League Baseball, the National Hockey League, and the National Football League along with a range of the other professional leagues around the world. According to the criterion of the buyer power, the NBA depends on the audience’s interest in the league’s activities and provide media content. The influence of the suppliers’ power on the NBA is rather low. The NBA is not dependent on the potential substitutes because of the tremendous competitive advantage. Focusing on the threat of mobility, it is possible to state that it is rather low, but any problems with the access to the NBA media content because of the website’s drawbacks can lead to decreasing the number of the potential audience. Thus, the use of Akamai helps the NBA compete within this market because the company’s services are used to guarantee the provision of the high-quality content around the globe of regardless the location of the user. That is why the high-quality content reaches the global audience easily, contributing to the NBA competitive advantage. The necessary NBA content can be accessed by users more comfortable and quicker in comparison with using the services operated by the other leagues because Akamai relies on multiple distribution channels. Using Porter’s generic strategies model, what do you think is the NBA’s overall strategy or strategies? Following Porter’s generic strategies model, it is possible to state that the NBA’s overall strategy is the differentiation strategy. Having analysed the target scope, it is essential to note that the NBA is oriented to broadcast the important information about the league as well as all the associated media content widely, focusing on the global audience.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The NBA avoids possible differences in relation to the audience’s access to the media content and uses the Akamai services in order to add to the leading company’s strategies according to which the advertising and promotion a re realised in all the regions globally, and the company’s success depends on the effective self-provision. Furthermore, the chosen advantage is the product uniqueness that is why the Akamai services are discussed as efficient to contribute to the aspect of the product uniqueness. Why is it important that all fans in the world have the same experience? Following the NBA mission and goals, it is necessary to state that all the fans around the globe should have the same experience while sharing the NBA media content. This fact is important because the league orients to the global audience, and it is important to avoid and overcome any discrimination associated with the possibilities of users from different countries to access the video, games, or interviews broadcasted widely. The NBA works to increase the number of the target audience globally; that is why it is significant to provide the media content to all the world regions in order to give the users equal opportunities. As a result, to increase traffic levels and visits to the NBA’s website, it is necessary to use the Akamai efficient services dependent on the developed technologies. Why is it important that individual franchise owners can build, manage, and distribute on the NBA platform their content? The services provided by Akamai enable the individual franchise owners to manage and distribute their content on the NBA platform more actively and efficiently, contributing to the increased competitive advantage and owners’ potential. The NBA provides the individual franchise owners to distribute the independent content in order to strengthen them and to attract more people as the target audience. Thus, the business model, which is used by the NBA and improved with references to the use of the Akamai services is useful to provide more advantages for the individual franchise owners to develop their activities. The individual franchise owners rely on the developed business strategies and the promotion of the business activities with the help of the NBA platform and the Akamai services can be discussed as the necessary condition to speak about the overall success of the NBA as the leading league within the industry.Advertising We will write a custom case study sample on NBA: Competing on Global Delivery with Akamai OS Streaming specifically for you for only $16.05 $11/page Learn More The word ‘partnership’ appears several times in the video. Who are the NBA’s partners? How does the concept of a strategic ecosystem apply to the NBA’s partnership strategies? The increased competitive advantage of the NBA directly depends on the league’s effective partnership with the Akamai computing platform and server to distribute different types of content globally. From this point, Akamai is one of the NBA’s partners. The advantages of such partnership are in providing the NBA with the opportunities to respond to t he increased demand for the league’s media content and to provide the high-speed and high-quality channels for the users worldwide to receive the access to the necessary material without references to the region, but depending on Akamai servers located globally. The other NBA’s partners are the companies and suppliers which support the NBA’s activities, advertising, and promotion. In this case, the NBA can build the effective partnership relations with suppliers and distributors to support the worldwide spreading of the NBA’s media content and with different companies which operate in the sphere of the technological support as Akamai does. As a result, while developing the effective and developed partnership relations with different companies operating in various associated industries, the NBA creates the specific strategic ecosystem which is successful to contribute to the progress of all the companies working within the ecosystem. From this point, refer ring to the example of the relations with Akamai, it is possible to note that the NBA relies on the developed strategic ecosystem as the source of the necessary support. For instance, the Akamai services guarantee the effective management of a variety of media assets. The distribution of the content is equally efficient in different countries around the globe. That is why the NBA intends to develop the partnership relations with Akamai in order to contribute to the NBA website’s development and to the further attraction of the global audience. The Akamai services are efficient, reliable, and based on innovative technologies. That is why, such relations with the Akamai services can be discussed as advantageous for the NBA.

Friday, February 21, 2020

Impressionism and post-impressionism in the art institute of Chicago Essay

Impressionism and post-impressionism in the art institute of Chicago - Essay Example Baudelaire says that "pleasure ennobles the soul and softens the heart," and a quick glance through the works exhibited in the Impressionist Gallery of the Art Institute of Chicago brings out a wholehearted agreement with the statement. Pierre-Auguste Renoir's "Lunch at the Restaurant Fournaise," in Gallery 201 typifies the mood of the sentence where the artist has portrayed two young men, languorously enjoying the sun dappled afternoon. Giving them company is the young woman with her back turned to the viewer, decked out in the fashion of the day, a blue flannel dress. The faces have a look of ease and their casual way of sitting reveals that they have had a satisfying day, have enjoyed their lunch and a cigarette in the boater's hand is indicative of the end of their feasting. This painting has been called an image of "bourgeois leisure" (Impressionism and Post-Impressionism p. 45) and here we see men and women enjoying themselves, which in turn suffuses their selves and softens th e rough edges they might have possessed. The men and woman have an easy camaraderie, and they could be any of the vast multitudes who escaped the bustle of Paris to spend a day in the country, which was made possible by the new modes of transport like the locomotive.2. In Visions, Hannoosh cited Baudelaire as describing some major techniques (valuing color over line, depicting movement or "perpetual vibration," including "air" as an element, using minute strokes, etc to make a "unified whole") that Impressionism developed fully. Find an Impressionist painting here that does one of these, identify, and briefly tell how it does so. Baudelaire's analysis of the painting techniques of the Impressionists can be studied, once again, in Renoir's "Lunch at the Restaurant Fournaise," where we find a look of unhurried action. Colors play a very important role in here as can be seen in the color palette that he used, full of yellows and greens and blues, with a complete dissociation from black and grey. The brushstrokes he has used are light and feathery which reinforces the indolence that is a result of being sated. There are no clearly marked contours, so that the whole scene is softened and the afternoon sun dapples the painting and leaves its mark on the viewer too. There is an energy to the painting because of the minute strokes and a masterly use of light and shadow, seem sometimes on the table and at other times in the fold of the lady's dress. A very striking feature of the painting is that it depicts ordinary people in an ordinary surrounding and indulging in the most common recreations. 5. Choose any painting here that is more RURAL in emphasis than one you've already remarked on. Identify it, and briefly tell how it contrasts with any one thing from Baudelaire, Hannoosh's remarks, another Impressionist or Modernist work, or any of the art theory from Freeland. Van Gogh's The Poet's Garden can be studied as a contradiction of Baudelaire's vitriolic attack on his country in " Three Drafts of a Preface" when he says that " France is passing through a period of vulgarity," when in fact we see the flowering of some of the greatest minds in art and literature during this phase. I t is also a contradiction of the subject chosen by the Impressionists, which tended to depict Parisian life most of the time. The two main theories of art, i.e. expression theory and cognitive theory, realize the fact that art should and does communicate. It sends out the emotions, and ideas that led to the creation of the piece and the reasons that propelled the artist to paint it in a certain way. An artist has the ability to convey ideas in ways which are "original, apt and unique to a medium."(Freedland, 161) This painting by Van Gogh was created by him as a decoration for Paul Gauguin's bedroom which he would occupy during

Wednesday, February 5, 2020

Based on recent event, discuss whether the stock markets are efficient Essay

Based on recent event, discuss whether the stock markets are efficient according to the Effficient Market Hypothesis - Essay Example This is based on the ideal of ‘a balancing act’, where markets are regarded as knowing the best means forward. However, skeptics of the above, view markets as being necessarily inefficient due to the various forms of risks involved. The reasoning behind the aforementioned theory is that a free and competitive market arena does place various pricing indices to their true basic values. Lo (2007), provides that the Efficient Markets Hypothesis (EMH) does showcase the fact that market pricing indices do fully reflect all available data. This however does not eliminate critique, especially from behavioral economists and psychologists, who view it as being founded on assumptions which are counter-factual, especially with regard to human behavior/ rationality. A distinction is made between technical and fundamental analysis of stock pricing indices. The former, entails the utility of volume charts and geometric patterns in pricing, towards forecasting a given security’s future price fluctuation. The latter on its part, is concerned with the utility of both economic and accounting data, towards determining a given share’s fair valuation. Pegged on this assumption is the fact that as the existing market enhances overall efficiency, so does the price sequencing become completely unpredictable and random (Lo, 2007:17). As Shiller (2013) provides, though humanity continues being influenced by past global occurrences in the market arenas, this does not in any way remove the presence of existing market anomalies. The fact that the South American state of Colombia continues experiencing a real-estate bubble, which is ongoing, is representative of the volatility of the current market sector. With its real-estate pricing index rising by 69%, in terms of inflation-adjusted calculations, it provides a crucial insiders’ view of how market inefficiency continuously evolves. Rationality in individuals’ participation in various economic bubble s is educated by amongst others, the price increases as a result of the prevailing psychological contagion. It is this fundamental human aspect, which promotes a given mindset of justifiable price increases, thereby spurring fervent market activities. Due to the inherent nature of

Tuesday, January 28, 2020

Descartes Method of Doubt

Descartes Method of Doubt Explain Descartes Method of doubt; what does he hope to accomplish from this method; is Descartes a skeptic? Descartes began Meditation One of his classic Meditation on First Philosophy by saying that throughout his life, he had acquired several opinions and beliefs which he later discovered to be false (17-18). The main goal of Descartes was to find a foundation on which knowledge can be built. That is Descartes wanted to find a certainty or truth which could not be doubted beyond dispute. He agrees with Plato that knowledge requires certainty, but reject Plato idea that physical world is not knowable. What does it means to be certainty? Descartes main problem was how to achieve this certainty. In order to achieve this aim, Descartes adopted a systematic method known as the method of doubt. The method of doubt teaches us to take our beliefs and subject them to doubt. If it is possible to doubt, then we treat them as false, and we need to repeat this process until we are unable to find something to doubt on. The main point is that we treat all our beliefs as false until we find a foundation which is undoubtable, and we used the undoubtable things to build up everything on it. The method of doubt will be elaborated based on: doubting the senses, doubting the physical world (dream), and imagining that there exists an evil genius. Descartes begins by pointing out that our senses are unreliable. He questions all knowledge that he had acquired either from the senses or through the senses. He noticed that if the senses had deceived him even once, they were no more trustworthy. It is a mark of prudence never to place our complete trust in those who have deceived us even once. (18-19). For example, He often mistook what he saw at a distance such as straight thing look bent, round thing look oval, square thing look round, and mountains look purple (). In addition, even the impression Descartes received in the moment he was directly looking the fire before him while he was writing proved not to be reliable (19). How did Descartes know that he was not really in insane or dreaming? He answers this question by saying that our immediate impressions are so vivid that they must be real. However, Descartes contradict his answer by saying that he always dreamed of sitting before the fire while writing (19), and some of these dreams becomes visible to him quite vividly. Hence, he could not be sure that he was not dreaming at that moment. According to this doubt, Descartes confirmed that all the knowledge receivedthrough the senses must be temporarily prevented from continuing because there are not certain. In addition, we can doubt that what our senses give us is accurate, but they cannot be the foundation of building true knowledge or certainty. In addition, Descartes continues his method of doubt by assuming for the sake of argument that we are dreaming about everything. If we are dreaming about everything, there is still some knowledge that is acquired within the dream itself. This means that although we can doubt that all the images and ideas that we see in our dreams refer to some outward reality. However, we can consider these images and ideas in their simple components in order to see if any of images and ideas might be true in themselves. After rejecting all simple components of images and ideas which are based on senses such as color, sound, etc., Descartes came to the simple truth of mathematics. Which is that one plus two equals three does not depends on any sensible experience, but is gotten entirely from our minds despites of whether we are asleep or awake. Descartes used this principle to reach at a clear and distinct idea which is beyond all doubt. Therefore, we can say in words that one plus three equals four, but we cannot actually think in our minds that it equals four but three. Furthermore, Descartes took his search for the truth that is beyond any doubt to the extreme by imagining that there is an evil genius. Descartes consider the evil genius to be someone who has the power of God, but who is not good. The evil genius is determined to deceive us into thinking that there is a physical world when in fact there is none. For example, using the famous Matrix movie, the machines that are used in the movie would be considered as the evil geniuses. Everything would seem to us to be real just like in the matrix, but none of it would be real. However, Descartes does not actually believe that this evil genius exists, but there is no way to ruled it out based on our sensory experience. Hence, how can we doubt that one plus two does not equals three when our minds necessarily admit that it equals three? Descartes used the concept of the evil genuis to hypothesize that maybe there is an evil god who is deceiving us from getting the correct answer. Even though, we alwa ys think that one plus two equals three. Maybe this god is actually tricking us, and in reality it equals four. Descartes linked this circumstance where we are absolutely confident about our belief toward a certain fact, but despite this confident we often discover later that we had mistaken about the fact. This might be the case for our mathematical truths in which an evil god is deceiving us from getting the correct solution to a problem every time we count or do the mathematics. Moreover, Descartes main objective of using the method of doubt was to find a foundation on which truth or true knowledge can be built. Descartes wanted to find a certainty or truth which could not be doubted beyond dispute. The question what does it means to be certainty? as posed in above introduction can be define as being unable to doubt what we know. Something that cannot be possibly be doubted is certain. By possible to doubt, Descartes means any possibility what so ever. This will guarantee that whatever cannot be doubted really is certain. Therefore, if one could find something that was truly undoubted in this sense, we could use it in a valid argument like a syllogism. The conclusion of which would be that the world exists in the way that we think it does. In addition, Descartes was skeptical in his arguments. This is he apply reasoning and critical thinking to determine validity of his arguments. He was able to find supported conclusion and not the justification of a precon ceived conclusion. To conclude, Descartes developed the method of doubt to find certainty. For the purpose of this method, if we can doubt a belief then we treat that belief as false. He applies this method systemically. He doubts that the world is the way it appear to be, he doubts that there is a physical world at all, and finally he doubts the mathematical truths. However, the one thing that Descartes cannot doubt is that while he doubts, he must exist. Even if there was an evil genius and if he was deceiving me in to thinking that there was a physical world when in fact there is none, it could not be the case that I think that there is a physical world if there werent a me to deceived. Therefore, when I am thinking, I know I exist and this cannot be doubted. Using this method of doubt, Descartes finally found certainty which is he exist as a thinking thing, whether there is a physical world or not he cannot doubt he exists. This is the foundation he plans to build back all of the stuff he previousl y doubted as cited in the introduction.

Sunday, January 19, 2020

Essay --

Scott Derrickson’s Sinister is a popular movie which is well-known by the public. It is renowned for its extremely horrifying storyline. While not only being a horror flick, this film belongs to the genre of thriller too. This movie is disturbing, as it is filled to the brim with unusual killings, and also not forgetting the supernatural elements embedded in it. The director, Scott Derrickson, who is notable for directing many popular horror films, wrote this screenplay with the genius concept of using a â€Å"found footage† that he is sure will trigger the audiences’ curiosity. Derrickson has a really good skill set for horror. He loves the idea of elevating the genre beyond the norm. The inspiration for Derrickson to film this movie happened when he had a nightmare about going up into his attic and finding a box of Super 8 films about ghastly murders. He had been noodling around with a story based on that ever since. The theme of this movie is an unexpected one as no one would have foreseen something so serious to happen out of something so small. The main character, Ellison Ostwalt, played by Ethan Hawke, relays the theme really well in the movie. He is devoured by his drive and determination to return to his professional glory that he unintentionally put himself and his loved ones in danger. Derrickson uses selfishness as the theme to remind the audience how this attitude can lead to unpleasant consequences. Ellison Ostwalt’s selfishness in the movie â€Å"Sinister† brought upon tragedy to his family in various ways. Ellison Ostwalt, a true crime writer, is on his last fumes of fame after his best-selling book, â€Å"Kentucky Blood†. He is tired of not having as much popularity. As such, he is determined ... ... has correctly implied the theme in this film. This movie teaches us to not be so self-centered but to show a more caring attitude to the people surrounding us. Of course, it is important to always have the initiative to improvise and improve in whatever we are doing and in this case, our career, but only to a certain extent. Honesty is also very important as honesty and trust are one of the many fundamental principles in maintaining a loving and caring family. As they say, honesty is the best policy. For instance, Ellison lied to his wife and hid the information about the haunted house from his family. This action has caused many consequences to all of them. Therefore, being honest is necessary too. Sinister has conveyed the theme as a message to the audience of how important is it to not be so self-conscious and to remain grounded and unselfish.

Saturday, January 11, 2020

Enzymes in food production

Enzymes in food production BY csw29 Explain the use of enzymes in food production by means of examples. You must include the example of lactase. Enzymes are proteins that speed up the rate of chemical reactions (up to a million times) in living organisms. Acting as catalysts they are not consumed nor altered in the process of converting the specific set of reactants into specific products. In food production, enzymes are greatly appreciated by their accelerated effect in biochemical processes and are mostly used in what we know as fermentation.Humans have been using the process of fermentation for centuries. Fermentation consists of a chemical breakdown of any substance by the means of bacteria, yeast or other microorganisms. It has the added benefit of preserving our food longer. Here are a few well-known examples of fermentation processes. The Rennet is a natural enzyme mixture (found in calves' fourth stomach), in which the enzyme chymosin destroys the kappa casein protein.This al lows the milk to coagulate and to form the curd (solid separated from liquid). Another very old example of fermentation is the use of enzymes to transform grape Juice into wine. Preparations of enzymes (there are many such as: pectinase, cellulase, glucanase and glycosidase) are used in wine making to decompose grape pulp, break down skin cells and amplify and improve the fermentation process in general.Using enzymes also allows extracting more Juice out of the grapes as they destroy the pectin (present in the walls of grape cells). Pectinase (a structural heteropolysaccharide) is what prevents wine makers to get the full potential of must quality. Biotechnology is really Just inventing new ways to ameliorate these old processes of ermentation, by genetically modifying and optimizing microorganisms for the production of enzymes. Furthermore, this allows us to eliminate the reliance on livestock for these enzymes.However, while the microorganisms are genetically modified, the enzymes produced are identical to those found in nature. Enzymes are then utilized in order to make fermentation more efficient in making improvements to the quality of our food. For instance, enzymes are used in the manufacture of fruit juice, corn syrup, beer, cheese, yogurt, sausage and many other foods and drinks. As a matter of fact food producers use over 55 different enzymes to manufacture many finished foods present in our daily diets.